How B2B Email Append Work?

To Append Emails to your Business Database you will need to provide us your Database with Contact Name, Company Name, Address, and any additional information you have in one of the following formats.

• Microsoft Excel or Microsoft Access or Microsoft Outlook®
• Goldmine™
• ACT! ™
• Plain Text Files
• ASCII Files
• Comma Delimited or CSV format

We maintain current domain address information for over 120 million companies in our Email Append Database. Through our proprietary software and Email append methodology combined with our 300 member email append team at our Global Marketing Centers, we can have records appended for virtually every business across the globe.

Step 1: We receive your customer data

Your customer file, including company name, will be received and standardized by SalesUniverse. We'll remove duplicate records and apply standard address hygiene including CASS. We work with most data formats, and your information will always be protected within our secure system environment.

Step 2: The match is performed

We locate the domain used for email by your contact's company. (e.g. @dell.com for Dell). The naming convention (e.g. firstname_lastname) for that domain is determined by consulting our database of 120 million+ unique email addresses. The contact's email address is then derived by following the pattern for the domain.

Step 3: A permission request is sent. (Optional)

We create and send a customized permission request message that will direct your customer to a web site with your logo. There, your customer can either opt-out of future email messages from you, update their contact information, or provide an alternate contact. If our first derivative of the contact's email address is unsuccessful, we will attempt other possible nicknames (e.g. William to Bill) or other common naming conventions. If the address remains undeliverable, it is discarded.

Step 4: We return your file with email addresses appended

All undeliverable matches are omitted, and contacts who unsubscribed are flagged. A final file containing only deliverable matches is returned to you. The whole process takes about 1 to 2 weeks.